PROGRAMS MADI-UC3M

International MBA

IMBA Online

Expert in International Business

Expert Online in International Business

AACSB International Accreditation 

aacsb

SUBJECT: e-BUSINESS IN GLOBAL MARKETS

Learning goals

In the end of the course students are expected to have assimilated the following concepts:

• Learn how to create a company in the internet with a minimum capital and launch the company successfully without the help of third parties.
• Get to know technology on the internet and positioning of the business offers.
• Understand marketing in the internet and searchers positioning searchers, the key of success.
• Where to find possible opportunities in the internet.
• Know how to adjust the company to the minimum cost and also delete the maximum pieces of the value chain.

 Programme

1. Internet and the Business Models.

2. Characteristics of the entrepreneur

3. Legal figures to create e-business

4. The creation of the web and Apps.

  • The structure
  • The dominion, the importance and registration
  • The company logo
  • Design Responsive
  • Creating banners
  • Pilot Test.
  • Software to create a web Ecommerce
  • Quality Seals

5. Payment systems

6. Security systems and legal protection (Data protection Agency, patents y brands, cookies Law)

7. Transport: types and how to negotiate.

8. marketing online, the use of email

9. Google: The tags HTML, SEO/SEM, Adsense, Analytics, photos, indexadas, Google maps

10. Blogs

RATED FOR EXCELLENCE

AACSB International Accreditation
Top 50 International Management (Western Europe)
20st World Universities (Top Fifty under fifty)
Top 101-150 Graduate employability

MADI-UC3M PROGRAMS

Intake: September 28, 2018


Format: On campus


Location: Madrid- Spain


Duration: 10 months


Language: English (first period), Spanish (second period)


Schedule: Fridays – Saturdays, online forums 24/7


Optional: Online video lectures


Program tuition: 6.600 €

Intake: September 28, 2018


Format: Online 100%


Duration: 10 months


Language: English (first period), Spanish (second period)


Schedule: Live streaming classes (Fridays – Saturdays) and/or online video lectures, online forums 24/7


Optional: Attend to on-campus classes


Program tuition: 6.600 €

 

Intake: February 16, 2018


Format: On campus


Location: Madrid- Spain


Duration: 5 months


Language: Spanish


Schedule: Fridays – Saturdays, online forums 24/7


Optional: Online video lectures


Tuition program: 3.500 €

 

Intake: February 16, 2018


Format: 100% Online


Duration: 5 months


Language: Spanish


Schedule: Live streaming classes (Fridays – Saturdays) and/or online video lectures, online forums 24/7


Optional: Attend to on-campus classes


Tuition program: 3.500 €