PROGRAMS MADI-UC3M

International MBA

IMBA Online

Expert in International Business

Expert Online in International Business

AACSB International Accreditation 

aacsb

SUBJECT: INTERNATIONAL BUSINESS MANAGEMENT

Learning goals

At the end of the course participants will be able to:

• Define international business and understand the nature of an MNC
• Elaborate an industry´s report in order to define the attractiveness of industries and sectors for investment and to identify their potential for change
• Understand the reasons to create value by going global.
• Elaborate a firm´s report in order to diagnose their competitive advantage and their potential to go abroad.
• Know the content of the basis multinational strategies: transnational, international, multi-domestic, and global strategies.
• Choose a multinational strategy by using the diagnostic questions that help MNC to cope with the global-local dilemma.
• Understand the modes of operations in international business
• Appreciate the benefits and costs of international trade.
• Be familiar with the basic theories that explain foreign direct investment.
• Appreciate the importance of internationalization in technological industries.

Programme

1. Introduction to international business consulting
2. The MNC and the environment
3. The MNC and their competitive advantage
4. Internationalization strategies
5. Internationalization decision part I: Location choice
6. Internationalization decision part II: Operation choice
7. Global management of technological innovation
8. Strategic aspects of managing innovation across borders

 

RATED FOR EXCELLENCE

AACSB International Accreditation
Top 50 International Management (Western Europe)
20st World Universities (Top Fifty under fifty)
Top 101-150 Graduate employability

MADI-UC3M PROGRAMS

Intake: September 28, 2018


Format: On campus


Location: Madrid- Spain


Duration: 10 months


Language: English (first period), Spanish (second period)


Schedule: Fridays – Saturdays, online forums 24/7


Optional: Online video lectures


Program tuition: 6.600 €

Intake: September 28, 2018


Format: Online 100%


Duration: 10 months


Language: English (first period), Spanish (second period)


Schedule: Live streaming classes (Fridays – Saturdays) and/or online video lectures, online forums 24/7


Optional: Attend to on-campus classes


Program tuition: 6.600 €

 

Intake: February 16, 2018


Format: On campus


Location: Madrid- Spain


Duration: 5 months


Language: Spanish


Schedule: Fridays – Saturdays, online forums 24/7


Optional: Online video lectures


Tuition program: 3.500 €

 

Intake: February 16, 2018


Format: 100% Online


Duration: 5 months


Language: Spanish


Schedule: Live streaming classes (Fridays – Saturdays) and/or online video lectures, online forums 24/7


Optional: Attend to on-campus classes


Tuition program: 3.500 €